Your Publicity and Master Tour

Touring is a very important part of your client's careers, but publicity can help spread the word and increase sales. The right publicity can help sell out venues, sell merchandise, and increase the interest of your clients to the public. We know that this is a very important part of your organization, which is why we have created a way for you to enter your publicity information.

Where to Add Publicity Information

Master Tour will allow you and members of your organization to enter publicity items to your schedule. This can be done one of two ways - through the schedule tab in the itinerary, or the Publicity section in the module navigator. While the information entered will be the same in either section, there is a difference between entering. We will look at entering the information from the Publicity section.

Adding publicity information in the Publicity section is convenient in that you can only add publicity information in this section. If you have people on your team that is specifically in charge of your publicity information, have them go directly to this section. This way, no additional information is added by mistake. When entering your information, be sure to add a Publicity Type. Enter the rest of your information as you would any schedule item. Also, remember that because you are choosing a Publicity item, you will be able to filter your information on certain reports to show only publicity items. This can be sent to PR representatives so they see only information relevant to their positions.